The ACP-EU CULTURE PROGRAM: SUPPORT FOR THE CULTURAL AND CREATIVE SECTORS IN WEST AFRICA) – AWA (Art in West Africa) is one of the six (06) regional projects selected under the ACP-EU Program Culture, a joint initiative of the European Union (EU) and the Organization of African, Caribbean and Pacific States (OACPS), through the establishment of the new decentralized regional mechanism intended to strengthen the competitiveness of cultural and creative industries in ACP countries.

The ACP-EU CULTURE PROGRAM: SUPPORT FOR THE CULTURAL AND CREATIVE SECTORS IN WEST AFRICA-AWA has a double objective, namely: on the one hand, to support the revitalization of the competitiveness of the cultural and creative industries all along the value chain (creation, production and distribution) in the 16 West African countries and on the other hand, to help support the development of the digital economy in West Africa by supporting cultural and creative industries actors in their digital transition.

The program is implemented over a 40-month period (December 2020 – April 2024) by the consortium Institut français de Paris (IF) and Centre Culturel Kôrè de Ségou (CCK).

Thus, as part of the implementation of this project, a second call dedicated to support for the promotion of west African cultures is launched. The amount of the grant awarded under this call per project is a maximum of 25,000 euros for projects lasting one year, grant renewable at most once.


Call Objectives

The objective of this call is to promote the cultural and creative content of West Africa, by promoting assistance for creation and production, image education and the development of means of dissemination and distribution (physical and digital) of cultural goods.

For this year 2022 two calls will be launched. For this first call of the year, 35 cultural operators will benefit from this enhancement fund.


Types of eligible entities / organizations

Are eligible for this call, artists or groups of artists, associations, NGOs, umbrella organizations of cultural organizations, foundations, cultural enterprises in the private sector, incubators, start-ups, all under local law which mainly carry out their activity in the cultural and creative sector and who have legal or administrative recognition or legal existence and a tax and administrative address for at least two (2) years in one of the 16 target countries (Benin , Burkina Faso, Cape Verde, Ivory Cost, Gambia, Ghana, Guinea, Guinea-Bissau, Liberia, Mali, Mauritania, Niger, Nigeria, Senegal, Sierra Leone and Togo).


Types of eligible activities

For this call, the following activities are eligible:

Axis 1: Creation / production goods and services of quality at a competitive cost and in increased quantity

  • • Support for cultural projects affecting areas and audiences far from the cultural offer;
  • • Support for live shows (dance, theater, music, etc.), writing residencies and the creation of multimedia content (digital and video games);
  • • Cultural mediation projects in museums and cultural tourism sites;
  • • Support for the circulation of works and cultural content (travelling exhibitions, tours, etc.).

 Axis 2: Access to national, regional and international markets, circulation / distribution / promotion of ACP goods and services as widely as possible

  • • Support projects for traditional distribution channels (performance halls, cinemas, galleries, radio stations community, etc.) and innovative ones (digital platforms, web radio, social networks, etc.)
  • • Support projects for digital media and television producing or broadcasting local cultural content (support for producers and broadcasters).

 Axis 3: Improved and extended image education

  • • Arts education and image education activities, particularly for young audiences.

NB: For this call, film productions are not eligible or any other program/project or segment already funded by other EU/OACP support mechanisms in the West African sub-region.

Duration of projects

The projects begin on the date of signature of the contract for a period of one year. The grant may be renewed for a second year, after validation of the administrative and financial reporting of the initially funded project as well as the submission of an updated application file within the framework of the annual call (simplified procedure).



General eligibility conditions for funding requests

To be eligible, applicants must meet the following conditions:

  • – Be a cultural and artistic organization operating in one of the 16 target countries, and having at least two (02) years of legal existence and being functional (provide proof of legal existence)
  • – Have directly implemented, over the past two years at least one project in the cultural and creative sector, for an amount of at least 50% of the amount of the grant requested,
  • – Be directly responsible for the preparation and management of funded activities;
  • – Provide activity reports and financial statements for at least one year over the last two years (2020 or 2021) of your organization.
  • – Provide your organization’s 2022-2023 action plan (A candidate cannot obtain more than two consecutive years of the funding grant for the promotion of ACP culture)
  • – Provide a letter of recommendation from at least one reference person recognized in the discipline practiced by the artist or the organization or a certificate of successful completion
  • – Provide the version of the budget scanned and signed by the legal representative of the organization.

NB: When submitting an application, candidates must provide a copy of proof of legal existence (receipt, trade register, etc.)

Selected candidates must submit the other documents required above within a time limit following the notification of selection, failing which they will not be able to benefit from financial support.

 The beneficiaries of the call undertake to mention in any communication on their project that it is co-financed by the ACP-EU Culture Programme: Support for the cultural and creative sectors in West Africa – AWA, implemented works with the financial contribution of the European Union and the support of the Secretariat of the OACPS – Organization of African, Caribbean and Pacific States.

The Program Consortium encourages them to register their professional profile on the CultureXchange networking platform:


Reminder of the exclusion criteria

The following types of shares are not eligible:

  • • Actions consisting solely or mainly of financing the participation of individuals in workshops, seminars, conferences and congresses;
  • • Actions consisting solely or mainly of financing individual study or training scholarships;
  • • Actions aimed at raising funds or promoting the visibility of the applicant or his/her partner(s);
  • • Actions that discriminate against individuals or groups because of their race, color, sex, language, religion, political or other opinion, national or social origin, wealth, birth or other status;
  • • Actions directly or indirectly supporting political parties or actions of a propaganda, proselytizing or pornographic nature or actions contrary to the policies of the European Union.

The third party must not be affected by any of the exclusion criteria referred to in point 2.6.10 of the PRAG (

NB: Successful third parties will be asked to sign a third-party declaration. It should also be noted that this call is subject to the general conditions for granting EU grants.




The file selection procedure has five (05) steps:

  1. Registration and filing of files.
  2. Administrative review of applications.
  3. Evaluation by the award committee (Jury).
  4. Approval of the list of selected projects.
  5. Funding Allocation Approval.

Applications will be evaluated by an independent selection committee made up of professionals working in the cultural sector and familiar with the artistic realities of the West African region.

The selection committee evaluates the applications based on four (04) criteria.

  1. Organizational capacity of the structure. (25 marks)
  2. Involvement of local communities in the project; (25 marks)
  3. Qualitative and quantitative improvement of local cultural and creative content; (25 marks)
  4. Contribution to the implementation of the Sustainable Development Goals, in particular Goal 4 (education), Goal 5 (gender equality) and Goal 11 (sustainable city); (25 marks)

A maximum amount of €25,000 will be granted per beneficiary. The aid granted must be between 20% and 70% of the overall budget of the operation. It is capped at €25,000 and will be paid in two installments, 80% upon signature of the contract and the balance upon presentation at the end of the financial year of the validated reports and supporting documents. An applicant may not obtain more than two consecutive years of the funding grant for the promotion of ACP cultures. An expenditure verification report by an auditor will be provided in accordance with the ToRs of the EU Grant General Conditions.

Activities Deadline
Announcement of the launch of the call January 27, 2022
Deadline for admissibility of requests for clarification February 16, 2022
Clarification deadline February 27, 2022
Deadline for submission of proposals March 17, 2022
Announcement of the results of the evaluation by the selection panel April 30, 2022
Notification of funding awards May 5, 2022
Signing of Grant Agreement Protocols From May 10, 2022

How to apply?

Applicants must complete a funding application form (download here) and submit it online via the following link :

  • • Applications sent by any other channel will not be accepted.
  • • Applications can be submitted in English or French.
  • • The deadline for submitting proposals is 17 March 2022 at midnight GMT.
  • • Incomplete applications will not be considered.
  • • The applicant will receive an automatic acknowledgment email once the application has been received.
  • • The results will be disseminated on the consortium partners’ website and social networks (Facebook, Twitter, LinkedIn, Instagram).

Only selected candidates will be contacted. The latter must then provide all the administrative documents mentioned above, within a maximum of 10 days from the date of notification.


The ACP-EU CULTURE Program Consortium: support for the cultural and creative sectors in West Africa – AWA is committed to implementing appropriate technical and organizational measures to protect your personal data against including alteration, dissemination or unauthorized access, and to preserve their complete confidentiality.


7 + 10 =